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Sony FE 24-50mm F2.8 G: A Professional Standard Zoom for Discerning Sony Shooters

Sony's latest addition to their full-frame E-mount lineup is here, and it's shaking things up! The SEL2450G FE 24-50mm F2.8 G lens is a game-changer for photographers and videographers alike, offering a unique blend of portability, stunning image quality, and advanced features in a compact and lightweight package. Get ready to experience professional-grade performance without sacrificing convenience.

Elevating Your Full-Frame Vision:

Sony’s SEL2450G FE 24–50mm F2.8 G lens transcends the standard zoom category, offering a potent blend of portability, image excellence, and refined performance ideally suited for discerning photographers and videographers within the Sony Alpha ecosystem. Its compact form factor belies its impressive capabilities, making it a versatile companion for a wide range of shooting scenarios.

Uncompromising Image Quality:

Despite its remarkably compact design, the SEL2450G FE 24–50mm F2.8 G delivers unwavering image quality across its zoom range. This feat is achieved through a meticulously crafted optical formula, incorporating four aspherical lenses and two ED glass elements. Chromatic aberrations are effectively mitigated, resulting in consistently sharp and detailed images that meet the demands of professional applications.

Signature Bokeh and Macro Prowess:

The lens’s 11-blade circular aperture and sophisticated optical design collaborate to produce the renowned, aesthetically pleasing bokeh synonymous with Sony’s G lenses. This characteristic empowers photographers to create captivating portraits and isolate subjects with smooth, blurred backgrounds, adding depth and dimension to their compositions. Additionally, the lens excels in close-up photography, boasting a minimum focusing distance of 0.19 meters and a maximum magnification of 0.30x, allowing for capturing intricate details with remarkable clarity.

Swift, Silent, and Precise Focusing:

Equipped with two linear motors, the SEL2450G FE 24–50mm F2.8 G focuses with lightning speed and unwavering precision, ensuring critical moments are captured with razor-sharp clarity. This translates to seamless performance for both stills and video, particularly when paired with Sony’s latest Alpha 9 III camera, where it supports high-speed continuous shooting with AF/AE tracking at up to an astounding 120 frames per second.

Cinematic Storytelling Made Easy:

Videographers will find the SEL2450G FE 24–50mm F2.8 G an invaluable asset in their creative arsenal. Its compatibility with in-camera Active Mode image stabilization ensures smooth handheld footage, even in challenging lighting conditions. Focus Breathing Compensation maintains consistent focus throughout zoom shots, eliminating unwanted focus shifts that can disrupt the narrative flow. Furthermore, the Linear Response MF grants precise manual focus control, ideal for fine-tuning shots with meticulous attention to detail.

Built to Withstand the Rigors of Professional Use:

The FE 24–50mm F2.8 G is not merely a performer; it’s a robust tool designed to thrive in demanding environments. Its dust and moisture-resistant design safeguards its internal components from the elements, while the fluorine-coated front element repels fingerprints, dust, and water, ensuring optimal performance and ease of use in diverse shooting conditions.

Price and Availability:

The Sony FE 24–50mm F2.8 G SEL2450G comes at a premium price tag, reflecting its professional-grade features and performance. It will be available in May 2024 for approximately:

You can pre-order the lens from authorized Sony dealers in North America.

A Premium Investment for Professional Results:

The Sony FE 24–50mm F2.8 G positions itself as a premium standard zoom lens for Sony’s full-frame mirrorless system. While its price tag might be a consideration, it delivers an unmatched combination of features and capabilities that cater to photographers and videographers who demand the best. If you’re a discerning Sony user who values portability, professional-grade performance, and exceptional build quality, the FE 24–50mm F2.8 G is a worthy investment that can elevate your creative potential. 




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